Dec 13, 2018

Why You Need to Adopt Workflow Automation Tools for Your

              Source: https://technologyadvice.com/

No matter the industry or size, you’ll be hard pressed to find a business that doesn’t use some sort of technology in their daily processes.

That’s a fact of life when you live and work in the 21st century.

What many don’t realize is just how much they can get out of technology; they stick with the bare minimum, thinking that’s more than enough.

Wrong—why not make the most of what you have?

For example, if you can this and that in half the time that it normally would, why wouldn’t you?

That’s the basis of what we’re going to be discussing today: adopting workflow automation tools for your enterprise so your employees can work smarter, not harder.

Before we get to that, what exactly is workflow automation?

What Is Workflow Automation?

A definition for “workflow” is the sequence of industrial, administrative, or other processes through which a piece of work passes from initiation to completion.

Specific to the enterprise, a workflow can be seen as a system—a workflow management system—that exemplifies how tasks, documents or any other sort of information is passed from person to person, group to group.

In other words, from beginning to end, it’s how things get done.

Expanding on this, at each stage in the workflow, someone or something is responsible for specific tasks that, when completed, signal to the next one(s) in the chain that it’s their turn.

At first glance, this seems normal and efficient, but when you narrow down on what’s happening, you’ll see that each stage presents an opportunity for improvement.

That’s workflow automation. It’s when you automate and streamline existing business activities and processes, thereby reducing human error so the enterprise can complete tasks more efficiently, accurately and consistently.

Do I Need to Automate My Workflow?

More often than not, the answer to “do I need to automate my workflow?” will be a resounding yes.

Even if you’re part of a small operation, chances are very good that you’ll gain some workflow automation tool benefits in doing so, such as minimizing inefficiencies and better managing resources, which both lead to an improved bottom line.

This is because, with an automated workflow in place, you have a system that automatically handles processes for your employees and, apart from saving time by doing things automatically as opposed to manually, essentially allows them to focus on more important tasks.

For instance, if you have any sort of repetitive tasks, you have an opportunity for automation that will optimize your resources for future processes, allowing you to meet new demands.

With that in mind, what are other workflow benefits of automation?

What Are the Automation Benefits and Limitations of a Workflow Management System?

Making use of workflow automation tools in your enterprise comes with a lot of benefits that can all help it grow.

For example, on a smaller scale, if your employees no longer need to manual notify others when something is complete, downtime between tasks is essentially eliminated, creating a smoother workflow.

On a larger scale, automating workflows for the entire enterprise can save time and reduce errors and costs, all of which give it the competitive edge it needs in our current business landscape that’s saturated by competitors.

As for limitations, the only real limitation of automating workflow would be if there is no workflow to automate.

Even if you’re automating the minimum, such as an automated email reply for orders, you’ll save time each time an email is sent automatically.

Workflow Benefit 1: Automation Saves You Time


The very fact that some business processes will be automated means that you can complete (more) tasks faster, allowing your business to save time and speed up the workflow as a whole.

This, in turn, will give your employees more time to focus on other tasks like those that can be categorized as revenue-generating activities.

For example, think of an inventory management system in a warehouse.

By tracking inventory on-hand as well as all sales and transactions, the system not only knows when inventory needs to purchased, but by tracking past sales and trends, will also know exactly how much will be needed.

Workflow Benefit 2: Automation Reduces Errors

A very big part of being human is to err—we just can’t escape it.

But, in business, a place where a single error can cost upward of millions of dollars, being human doesn’t seem like a good excuse for the occasional error.

Thankfully, with an automated system handling your workflow, errors can be greatly reduced or even completely eliminated as machines take over what was previously left up to a human to complete.

Additionally, with the right software backing you up, you’ll be able to ensure quality work at the first go, which saves you the hassle of going back a second or third time to get things right.

In other words, by eliminating manual and human errors, time and resources can both be saved and re-integrated into the enterprise.

Workflow Benefit 3: Automation Reduces Costs

Like we just touched on, automated workflows can save time and reduce errors.

When combined, both of these things lead to reduced costs for the enterprise because we all know that time is money, and less errors means less time and money spent correcting them.

That is to say, overall, automation can streamline pretty much every process it touches so time and resources can be saved and diverted to where they’re needed most, not where they’re simply needed.

As for the errors, that’s pretty much self-explanatory; errors take valuable time away from the company because they need to be corrected if less errors down the line are to be expected.

Final Thoughts

If it can be considered a mandate of owning a business, one would be to grow.

Thankfully, incorporating automation tools into your workflow can do just that.

For example, consider Aprimo, a leader in global marketing operations that offers performance-driven software for workflow automation.

By offering intelligent workflow capabilities that automatically assign and route tasks, all the manual labor of project management is eliminated.

And by quickly assigning and managing resources for each project, you’ll be able to increase your speed to market so you can focus more on optimizing and tailoring everything to perfection.

How Smartphones are Revolutionizing Business Growth


100 years down the line, if you were to ask historian what the biggest advancements of the early 21st century were, chances are very good that the smartphone will make the cut.

With almost 4 billion unique worldwide users, uses that number the thousands, if not millions, and the fact that over half of all internet traffic today comes from the mobile web, it’s clear that smartphones are taking over the role of “man’s best friend.”

There’s just no escaping it…businesses included.

But for them, unlike seeing smartphones as friends, they see them as opportunities for growth.

How to Use Smartphones for Business Growth

Apart from the general usefulness that smartphones bring to business in terms of mobility and 24/7 connectivity, the smartphone’s impact on business—the biggest impact—can be seen when you consider what makes them different than their normal counterparts: the “smart” that precedes it.

With that moniker comes the ability to use a multitude of applications, which come in various shapes and sizes that vary by use.

For example, you can have an app that allows you to dabble in the stock market, and another that lets you play Scrabble with people around the world.

More on the business side, smartphone business apps usually fall into two categories:

 Internal applications that benefit a company by streamlining tasks and creating more efficient work environments
 External applications that benefit a company’s customers, thereby benefiting the company itself through branding and loyalty perks, data gathering and, if an eCommerce, extra sales

After all, with increased productivity from internal apps comes business growth, and as we all know, a happy customer is a loyal customer (also key for growth), which external apps are excellent at fostering.

Internal Smartphone Business Apps

Starting with internal smartphone business apps to showcase how to use a smartphone for business, key here is focusing on increasing productivity.

The good thing is that, because applications can be programmed to do pretty much anything—helping employees throughout their day included—they can be used as tools to fix anything that’s lagging or needs improvement.

In this way, business growth comes internally, as employees are able to work harder and smarter, resulting in overall better company productivity and a better return on the business’ investment.

For example, you can create the following types of applications among many to improve your business’ processes:

 Customer Relationship Management (CRM) apps that help you manage customer relations
 Lead generation apps that help you identify potential customers
 Inventory management apps that help you keep track of everything

As to where or who to go to for inspiration, because these apps will be the tools your employees use as they go about their workdays to streamline tasks, improve efficiency and help the company run more smoothly, they’re the ones to turn to.

External Smartphone Business Apps

Unlike internal applications, the idea with external, client-facing apps is to present your company to your audience in mobile form to maximize interactions with them and make the most of them.

After all, considering that 71% of total digital minutes are spent on mobile devices, it makes sense that you’ll use mobile, their apparent preferred mode of communication, to connect.

In doing so, you’ll be turning your app into a marketing channel that works at all times of the day, and may even bring its own revenue if you can sell products and/or services through it.

However you choose to make use of external apps, some of their benefits are that they:

 Improve communication between you and your audience
 Provide information to your audience at all times of the day (even better if a chatbot is used)
 Present your offerings in a visual and convenient way
 Ensure loyalty through rewards and promotions
 Gather customer data and insights through usage statistics

More on the last point, one of the biggest benefits of client-facing apps is that they’re a literal goldmine of user data, including their browsing and purchasing habits, which is a great help when creating and tailoring marketing strategies.

The Current Smartphone Landscape

When it comes to growth through smartphones, though internal applications will give you much-needed help running things within the business, external apps are where true growth will come from.

For example, think of the 125 Million U.S. consumers who own smartphones and that, as of December 2017, 82% of online users in the U.S. used a mobile device for online shopping, with 35% being mobile-only online shoppers.

Apart from eCommerce, think of one of the main uses for apps: entertainment.

As it happens to be, the mobile entertainment market comprised of games, videos and music is expected to grow at a CAGR of over 15% during the period between 2018 and 2023, with games generating $40.6 billion in revenue in 2017.

With these stats, it’s clear that pairing an app with an eCommerce business is not only the logical thing to do, but what will open doors for more sales to come through, and that putting out an entertainment app that gives your users new ways of discovering and viewing your content is exactly what they want.

Final Thoughts

With the ability to do practically anything through an app, smartphones are absolutely wonderful for businesses and consumers alike.

For example, while consumers gain a new channel to browse and buy products, or learn more about a company, businesses also gain a new channel, this time to sell to and connect with their audience, and the ability to create apps that streamline various processes.

Putting it all together, smartphones are definitely a “win’ for business.

Nov 16, 2018

The Future of Transportation: From Self-Driving Vehicles to Hyperloops

source: http://futuretechreport.com
From our early beginnings, we have always been a mobile species. Never quite content to stay in one place for long, we’ve been devising newer and better ways of getting around.

At first, all we had were our two feet.

Then we learned we could ride animals to make long distance journeys easier, and take more with us in the bargain.

And then we had the wheel, the catalyst that has led to pretty much all types of transportation we have today.

Keep in mind that all of this happened thousands upon thousands of years ago. Since then, we’ve only kept improving with breakthroughs our ancestors would never have been able to fathom.

That was then; as for what the future of transportation in 2050 will be, for example, who knows.
We may somehow stumble onto teleportation and end up being able to travel this way and that at the blink of an eye.

Now that’s a future transportation system I’d like to see.
But, because that is quite unlikely, let’s cover what the future of transportation is actually shaping out to look like.

The Present and Future of Transportation: Electric Cars


As it stands today, the future of transportation has something we’re already using: electric cars.

Although you can pretty much guess what an electric car is based on its name, let’s do a quick overview for those who don’t know.

Electric cars, also called battery cars or electric vehicles (EV), are cars that use one or more electric motors to move instead of an internal combustion engine, and store energy in rechargeable batteries that can be plugged into charging stations or wall outlets for charging.

source: https://www.greentechmedia.com
In terms of variety, there are three main types of electric cars:

Hybrid electric vehicles (HEVs): HEVs are powered by both gasoline and electricity, which is generated through regenerative braking, a process that uses the car’s braking system to recharge the battery.

Plug-in Hybrid Electric Vehicles (PHEVs): PHEVs are also powered by both gasoline and electricity, and can recharge their batteries through both regenerative braking and external charging stations.

Battery Electric Vehicles (BEVs): As fully electric vehicles, BEVs don’t have fuel engines or exhaust pipes, and can recharge their batteries through both regenerative braking and external charging stations.

With that in mind, even though electric cars constitute a small percentage of total global car sales, things are quickly changing now that car manufacturers like Chevrolet, Ford, Honda, Hyundai, Nissan and more are making significant investments in them.

After all, now that more people are opting for urban life as opposed to rural, it makes sense to focus electric cars that are excellent for shorter trips and environments where infrastructure allows for multiple charging stations.

For example, take a look at some of the electric cars you'll see on the road by 2025 and what they entail (7 out of the full 30 on the list):

Porsche will begin production on the Taycan in 2019.
With a range of over 300 miles per charge, Porsche has said the Taycan will have over 600 horsepower and the ability to accelerate from 0-60 mph in less than 3.5 seconds.

Volkswagen is bringing back the minibus with the I.D. Buzz, which will hit dealerships in 2022.
The I.D. Buzz will feature seats that can move and rotate on tracks in the floor so owners can make the most of the space.

Volkswagen will release its I.D. crossover SUV in 2020.
Volkswagen has said that the ID Crozz will have two motors, 302 horsepower and the ability to drive up to 300 miles per charge.

Apart from the Crozz, Volkswagen also plans to release an electric compact car, the I.D., in 2020.
Volkswagen has said the I.D. will have 168 horsepower and a range between 249 and 373 miles.

Jaguar will release its first fully-electric vehicle, the I-Pace, during the second half of 2018.
As a competitor to Tesla's Model X, the I-Pace will have 394 horsepower, 512 pound-feet of torque, up to 240 miles of range, and the ability to accelerate from 0-60 mph in 4.5 seconds.

Nissan released a new version of its popular model, the Leaf, this year.
The 2018 Leaf has a 151-mile range, 147 horsepower, and the ability to receive 90 miles of charge in 30 minutes with a DC fast-charger.

Nissan hopes to have the self-driving technology for its electric, autonomous IDS ready by 2020, which means we could see the IDS by 2025.
Drivers will have the option to drive the car manually or have it drive autonomously. In its autonomous driving mode, the steering wheel folds into the dashboard and is replaced by a tablet that can be used to control an enormous touchscreen.

The Present and Future of Transportation: Self-Driving Cars

source: https://thenextweb.com
Something else we have today that we’re going to see a lot more of in the coming years is autonomous vehicles, also called self-driving cars.

Right out of science fiction, self-driving cars use artificial intelligence (AI) and a variety of technologies like sensors and cameras to analyze the environment, allowing them to know what’s around them so they can drive without human input.

Keep in mind that not all self-driving cars are truly self-driving, as there are five levels of automation, as defined by the Society of Automotive Engineers (SAE):

Level 0 - No driving automation: A human driver controls all aspects of the dynamic driving tasks, even when enhanced by warning or intervention systems.

Level 1 - Driver assistance: A human driver controls most aspects of the dynamic driving tasks, but also uses a driver assistance system of steering OR acceleration/deceleration.

Level 2 - Partial driving automation: A human driver controls most aspects of the dynamic driving tasks, but also uses a driver assistance system of steering AND acceleration/deceleration.

Level 3 - Automated driving (conditional): In the first level of actual automated driving, an automated driving system (ADS) controls all aspects of the dynamic driving task in dense freeway traffic at low speeds, with the expectation that the human driver will take over if automation fails.

Level 4 - Automated driving (high): An ADS controls all aspects of the dynamic driving task within a city center (geo-fenced location), and can bring the vehicle to a full stop if automation fails.

Level 5 - Automated driving (full): An ADS controls all aspects of the dynamic driving task under all roadway and environmental conditions, and can bring the vehicle to a full stop if automation fails.

When we envision future types of transportation, we usually imagine level 5 automation, in which a car can do anything and everything a human driver can.

For example, drive you to work and park itself while you walk inside, or pick up your kids from school if you’re too busy to go yourself.

All in all, driverless cars will give us the freedom to relax or be more productive, as we’ll be able to can catch up on work or sleep as they take us to and fro every day.

Contemporarily speaking, you’ve most likely heard of self-driving cars in relation to Tesla and Model S, which is their flagship vehicle that was debuted as a prototype in 2009 and has been on sale since 2012.

Apart from the AI under the hood, what makes Tesla and their cars different from average brands is that, instead of redesigning their cars for newer models, they focus on tech upgrades to make the sale.
For example, they include features like summon so their cars can pull out of a garage without a human driver, and camper-mode so humans can sleep in the car with the heat on.

The Future of Transportation: Hyperloops

source: https://www.cnet.com
And now we move onto the theoretical, i.e. hyperloops.

First proposed by Elon Musk, a hyperloop is a theoretical future transportation system that will (hopefully) be able to take people from point A to point B through steel tubes and pods.

More specifically, hyperloops will take friction and air resistance out of the equation to allow the pods to move much faster than current transportation methods.

For the former, while Musk originally suggested using air bearings to allow the pod to hover—sort of like how air hockey works—most hyperloop engineers of today think it’ll be a passive magnetic levitation system instead, which will create a magnetic field that pushes the pod along, as well as a complementary magnet system that pushes the pods every couple of miles or so.

As for the latter, the tube surrounding the pod can be vacuumed of nearly all air, leaving so little that the physics will be like those of flying at an altitude of 200,000 feet.

When combined, the lack of friction and air resistance will allow hyperloops to reach speeds approaching Mach 1 (the speed of sound), meaning that we’ll be able to travel faster while expending less energy.

In other words, we’ll have a much greener type of transportation that could also be cheaper than using planes, trains or cars.

Final Thoughts

With talks of global warming and increased pollution heavy in many people’s mind, the future of our environment does not look very well.

The future of transportation, on the other hand, looks quite bright.

For one, electric cars are slowly weaning us off our dependence on gasoline.

Second, while autonomous cars are already here, the ones of the future will lead to much safer roads, as they’ll be able to capitalize on shared information between them to react in real-time to changing traffic patterns.

And third, hyperloops will hopefully soon allow us to cross long distances in record time, and will even be greener in doing so.

Enjoy what’s to come!

Oct 10, 2018

What Are the Latest eCommerce Technology Trends?


As the backbone of eCommerce, technology leads and eCommerce follows. When a new technology trend comes along, you can bet it’s going to create ripples that will, without a doubt, touch eCommerce.

After all, what is eCommerce but commerce with more of a technological component, marked by the ‘e’ that precedes it?

For example, when the world went mobile, all types of eCommerce, from fashion to technology, were quick to follow suit. When vendors noticed their sites were being accessed by more and more mobile users, those who didn’t react by optimizing their website for on-the-go users faced lower rankings, higher bounce rates, and fewer conversions.

When you pair this knowledge with the fact that global eCommerce sales grew by 24.8% in 2017, and that they’re expected to reach $4.5 trillion by 2021, up from $1.3 trillion in 2014, it’s clear that ignoring technology trends is a huge missed opportunity that can prove to be disastrous in the long-run.

Instead, what you want to do is keep an eye and an ear open for any technology trends that are likely to turn into eCommerce technology trends.

Case in point, the following three trends that all have a place in the most successful eCommerce business’ strategies.

1. AI and Personalization

Artificial intelligence (AI) is not just a technology trend, but a dominant technology trend that’s permeating more industries and breaking more barriers than any before it, or, as it seems likely, after it.

Specific to our discussion today, AI and machine learning are leading to intelligent algorithms that are vital for segmentation and personalization, two uses of eCommerce that help vendors identify their users’ preferences, and use them to recommend products that are likely to lead to conversions.

That is to say, instead of treating each user as part of a group, AI allows for them to be treated as an individual target segment, which allows for a much greater degree of personalization in what they see.

Along the same lines as personalization, AI is also impacting many eCommerce merchandising strategies, which revolve around how to present and display products and services in your online store.

For example, with AI, you can present only those products that are likely to be purchased, such as those based off of your users’ browsing and purchasing behaviors.

2. Conversational Commerce

Exemplifying just how far AI’s reach is, another of its recent impacts on eCommerce is conversational commerce.

For those who don’t know, talk of conversational commerce is the talk of chatbots, which are AI-enabled programs that can ‘talk’ with users. For example, when you land on a website and a chat bubble in the bottom pops up saying something along the lines of, “Hello! Is there anything I can help you with today?”


With that in mind, chatbots are helping eCommerce brands in many ways, which can be grouped into two major functionalities:

Customer service representatives
Sales representatives

On the former, a chatbot can function as a 24/7 customer service rep who’s always there for your users, ready to answer any queries or point them in the right direction. On the latter, a chatbot on a given landing page can take your users through the whole customer journey from a single chat window.

For example, take a look at the following exchange, which can take place after someone lands on a website with a chatbot:

Bot: Hello! Is there anything I can help you with today? Are you looking for something specific?
User: small jacket
Bot: I can definitely help you find a small jacket to your liking. Are you looking for something specific, or do you already have something in mind?
User: can you give me suggestions?
Bot: Of course! Would you prefer something athletic, casual, formal, or something else?
User: casual is fine
Bot: Excellent. What about style? Do you like any of the following options: anorak, biker jacket, bomber jacket, parka, raglan sleeve, stand-up collar?
User: bomber jacket
Bot: What about special features like breathable, quick dry, reflective details, water resistant or wind resistant?
User: No, that’s fine
Bot: No problem. Do you have a price range?
User: Under $150
Bot: What about a color preference?
User: Black or brown is good
Bot: We’re almost there! What do you think of these?

Here, the chatbot would suggest a couple of products, and depending on whether the user likes one of them, would either question the further to narrow on something else, or proceed to checkout by asking for their shipping and payment information.

3. AR, VR and Product Visualization

One of the many benefits of eCommerce is the fact that it has such a large technological component, which leads to the third and final eCommerce technology trend we’re covering today: product visualization facilitated by virtual and augmented reality.

Before that, let’s do a quick overview of what these two technologies are.

While virtual reality (VR) places you in an imaginary world populated by digital elements, augmented reality (AR) superimposes those digital elements on the real world, in an amalgamation that makes the most of each.

Knowing that it’s clear to see how eCommerce benefits from these two technologies. After all, before them, product visualization was limited to 2D and maybe 3D images that could be slightly manipulated to see more of the product you’re looking at.

Additionally, lack of tactile information one of the biggest eCommerce drawbacks; you can only see the items on a screen, and neither touch them nor imagine how they would look like in your home.

Well, with VR apps like Buy+ from Alibaba, which allows users to select apparel and accessories with the help of a 360° panoramic view and assistance from a robotic shopping assistant, and AR apps like IKEA Place, which lets you virtually ‘place’ IKEA products in your space, those drawbacks are all but eliminated.


Let’s Take a Second Look

Because of what eCommerce inherently is, i.e. electronic commerce enabled by technology, technology, and eCommerce trends are often linked — when a new technology trend comes along, you can bet an eCommerce trend is on its way as well.

For example, what we covered today:
1. Artificial intelligence (AI) trends led to improved personalization and segmentation
2. AI trends also led to the emergence of conversational commerce, which refers to chatbots
3. Virtual and augmented reality (VR & AR) trends led to upgraded product visualization

Best of luck preparing for these and upcoming eCommerce technology trends!