May 22, 2018

The Present and Future of Voice Technology in Cars

source: topautotools.com
10 years ago, people would have looked at you as if you were crazy if they saw you talking to an unknown woman named Siri on your phone, or Alexa on your speakers. Well, times change and today it’s the norm to ask Siri for directions and Alexa for a song. We’ve all pretty much been introduced to voice technology in one way or another, and as the time passes, it’s being integrated more and more into our lives. Before we get to that, what is voice technology? Or better yet, what is voice recognition and speech recognition?

Long story short, voice technology as we know it is comprised of two components: speech and voice recognition. Speech recognition converts spoken words into digital words, and voice recognition identifies speakers by different features of speech like intonation, pitch, and style. With that in mind, today we’ll be focusing on speech recognition as it relates to voice technology. Actually, it might be better to say as it relates to KITT if you’re a fan of 80s TV (Knight Rider!!!) because today we’re talking about voice technology in cars.

What Is Voice Technology in Cars?

Voice technology in cars is exactly what you think it is… maybe. If you’re thinking it’s like having a helper in the car with you, ready to control your music or give you directions when you’re lost, then you are correct. As for where it is, it’s gotten to the point that in-car speech recognition systems have become the standard in most new car models because, apart from being convenient, they’re safe. The thing is, whether it’s glancing at a text or looking up directions, we can’t help but take our eyes off the road every now and then. Well, with voice technology in tow, the days of driving while distracted are a thing of the past.

source: https://arstechnica.com

The Present of Voice Technology in Cars

Now you may be wondering how you can get your hands on one of these. Lucky for us, a plethora of car companies announced plenty of new and cool voice features their cars are equipped with during CES 2018. For starters, Toyota broke the news that it’s integrating Amazon Alexa into some of its 2018/19 models. “Voice services are rapidly becoming more popular and through our integration with Amazon Alexa,” said Zack Hicks, Senior VP, and CIO of Toyota Motor North America and CEO and President of Toyota Connected, “Toyota and Lexus customers will soon be able to easily speak to Alexa in their cars while on-the-go.” Along with a similar vein, Ford is actually already using Alexa to offer consumers the ability to access their car from home, and call up other features from their vehicle.

This means that Toyota, Lexus and Ford drivers will be able to ask Alexa to do things both in the car and at home, similar to how the Amazon Echo works. For example, they can ask Alexa for directions, to play a certain song, podcast or audiobook, and to control other Alexa smart home devices as well. In other words, they can control everything in their car AND adjust the temperature in their home so it’s ready as soon as they arrive, add groceries to their shopping list if they suddenly remember they need something, and so much more.

source: http://ajournalofmusicalthings.com
Moving to Android Auto and Apple CarPlay, they’re available on hundreds of car models. Like Alexa integration, Android Auto (with Google Assistant) and Apple CarPlay (with Siri) come with functionality to allow drivers to get directions, open other apps, get real-time traffic alerts, make calls, read and send messages, listen to audio, search along their route for nearby restaurants or gas stations, control smart home features directly from their car and much more — all without lifting a hand off the steering wheel.

The Future Uses of Voice Technology in Cars

And now, the future, which we’ll begin covering by saying that it looks good. For example, Nvidia and Mercedes-Benz announced a partnership for MBUX, a personalized AI feature available in 23 languages that learns and anticipates your needs. As NVIDIA CEO Jensen Huang said, “I want to build the world’s most advanced cockpit of the future and it’s going to have amazing computer graphics but most important is that it will have artificial intelligence so it can revolutionize the user experience.” For us, this means a zero-lag touchscreen with 3D animations that is voice activated with the phrase, “Hey, Mercedes.”

Breaking the MBUX down, it can be compared to an in-car infotainment system with AI capabilities to switch up how drivers and passengers interact with their vehicles. For example, MBUX will be able to understand the context of colloquial questions. That is to say that instead of the general “check weather in New York” to know whether or not you can wear your new sandals, a simple “Hey, Mercedes, can I wear my sandals on Saturday?” will do just fine. Additionally, MBUX will be able to save and suggest your favorite music as you drive, track your destinations and anticipate where you’re planning on going, and even track eye and head movement and arm gestures to know whether you’re looking at the road or not, or which window you’re pointing at when you tell it to open it.

source: www.cnet.com

BONUS: We already mentioned that Ford comes packed with Alexa, but did you know that they’re looking to launch a “vehicle-to-everything” communication system? In essence, it’ll be a cloud network of cars that act as a ‘supercomputing assistant’ that sends traffic data directly to you so you can avoid jams and get to your desired destination as fast as possible. Therefore, instead of asking for assistance, Ford’s solution would be for their cars to anticipate your needs and use the data of cars around you to give you the knowledge you need while you drive.

Final Thoughts

Voice technology is quickly being integrated into all parts of our lives, and it’s making especially big strides in the automotive industry. For now, we can pretty much control everything in our cars and a lot in our homes. And from the look of things, the future looks like we’ll be able to do even more. From asking our cars to check the tire pressure or how many miles we have left until we need a gas refill, to asking it to drive us home when we’re too tired to keep our eyes open, the future of voice technology in cars looks bright.

May 9, 2018

What Are Chatbots and How Can They Benefit Businesses?

source: https://blog.drift.com/chatbots-infographic/
Advancements in technology, specifically in the realm of artificial intelligence (AI), have spurred business growth in various sectors. For example, we have automation software that takes over menial and time-consuming tasks while humans focus on work that requires higher cognitive thinking. Along the same lines, we also have chatbots that enable automation while going beyond by improving customer support, creating better user experiences and optimizing strategies with personalized content.

What Is a Chatbot?

Chatbots are computer programs that act as virtual agents who interact with users on websites or applications. Thanks to AI, they can simulate human-like interactions as they converse with people, keeping them entertained and informed longer than without. Because of this AI-connection, chatbots can also continuously improve with learning algorithms that allow them to meet evolving demands. In other words, the more that chatbots work and interact with people, the better they get at these interactions.

According to a report by Business Insider, 80% of businesses also want a chatbot by 2020. They know that there are many chatbot business benefits and chatbot uses they can make use of, and here’s why you should want an AI chatbot as well.

The Many Benefits and Uses of Chatbots

There are many chatbots uses and benefits your business can make use of. For example and as we covered earlier, they make it possible to automate communication between your brand and its users, which functions to improve customer support, create better UX and optimize marketing strategies.

Let’s go over these chatbots business benefits in more detail.

1: Improved Customer Support

The customer always comes first because there can’t be a business without any customers. For this reason, having an AI chatbot that treats and serves all customers as equal, irrespective of behavior, will be a huge advantage for businesses who don’t have the manpower to service all visitors individually. After all, a chatbot can act as a 24/7 customer service rep who’s always on your site, ready to help out whenever a need arises.

source: www.liveworld.com
And, because they’re programs, multiple users can be served at the same time as well. For instance, a chatbot can greet every site visitor as soon as they land and lend an extra helping hand if they’re looking for something specific. Chatbots can also take over a website’s search and navigation features, creating a single place where users can find all they need and eliminating the need for them to familiarize themselves with the site’s layout.

2: Better User Experience

Like customer support, chatbots can create better experiences for users as well. For one, they’re fun to use — there’s just something about interacting with a program that acts like a real person that makes experiences even better. Second, they can be enriched with relevant content on a regular basis, creating better interactions that leave users happy. For example, if there’s a sale going on, a chatbot can pop up with a message saying, “Hey? Did you know that we’re currently running a sale with 50% OFF EVERYTHING and an additional 25% OFF SELECT ITEMS?” In doing so, you’re letting your users know that they have opportunities to save money. And as we all know, not many things make us happier than saving money.

3: Optimized Strategies

Finally, chatbots can also lead to optimized strategies thanks to personalization. For example, as they interact with users, they can gather relevant information needed to create valuable, personalized experiences your business can use to guide users down the sales funnel. It’s as simple as taking note of the products your users are searching for the most, and then recommending similar products they may be interested in. You can also offer them those same products with a slight discount, smoothing the customer journey even more while increasing the likelihood of a conversion.

Final Thoughts

Chatbots are scalable solutions for businesses everywhere that can interact with users to improve their experience on websites and applications alike. Backed by AI, they use every single interaction as a training block that facilitates future exchanges and improves the customer experience as a whole.
As we covered today, an AI chatbot can:

1. Improve customer support by acting as a 24/7 customer service rep who’s always ready to lend a helping hand.
2. Create better user experiences by streamlining interactions with relevant information.
3. Optimize marketing strategies with personalized content that opens the door to more conversions.

Best of luck honing in on the best chatbot uses that will serve your business best!